Privacy statement

PRIVACY STATEMENT

This website www.beaconbusinesspark.com (the "Website") is operated by Berners Marketing Ltd

Your privacy

We recognize that when you choose to provide us with information about yourself, you trust us to act in a responsible manner. This Privacy Notice explains who we are, how we collect, share and use personal information about you, and how you can exercise your privacy rights.

This applies to personal information that we collect though the Website or when engaging in our relationship or potential relationship with you (or your organisation) as a supplier, customer or business partner.

What do we do?

ISE Estates Ltd (ISE)and ISE Trading Ltd (ISET) are two real estate rental and sales firms which own Beacon Business Park in Stafford. For more information about us, please see the News section of our Website.

What information do we collect?

Depending on your relationship with the above companies, we may collect personal information about you that broadly falls into the following categories:

Information that you provide voluntarily

Website information. You can visit our website without telling us anything about yourself. However, in some situations we may ask you to voluntarily provide us with some personal information. For example, this might be if you are interested in signing up to receive emails from us, or request someone to contact you, or attending an event, or contact us via the Website (in which cases we will collect information such as name, email address, organisation, country, zip code/postal code, job title, telephone number(s), details of your comment or query and username/password). When we do receive your personal information, we will treat it securely, lawfully and fairly.

• Job candidates. When you contact us in relation to employment opportunities at ISE or ISET, we collect certain information as part of the recruitment process (and if successful, your employment).

• Information we collect when you do business with us. We may collect and process information relating to you as an individual (whether as a Website user or otherwise) when you conduct business with ISE or ISET as, or on behalf of, a customer or prospective customer, or as, or on behalf of, a vendor, supplier, consultant, professional adviser or other third party ("Customer, Vendor or Business Partner Data"). Examples of Customer Vendor or Business Partner Data include:

• contact details of a point of contact for ISE or ISET Customer, Vendor or Business Partners (such as name, business phone numbers, business address, photograph) including for the purposes of attendance at or participation in any promotional or other ISE or ISET event or competition;

• role-related information about Customer, Vendor or Business Partners or their representatives (such as job title, responsibilities, department, work history, qualifications and experience);

• financial information (such as financial account information about individuals connected to a particular business) or property ownership information relating to such individuals if needed to take payment or fulfil contractual obligations or for due diligence or related purposes;

• CCTV images/Building access control: We may deploy CCTV and/or building access control procedures at ISE or ISET premises (which involve the processing of CCTV images of visitors and/or personal information such as name, organization represented and time of access) for security and law enforcement purposes, to exercise establish or defend or legal rights or to protect the vital interests of any person.

Information that we collect automatically

When you visit our Website, we may collect certain information automatically from your device. In some countries, including countries in the European Economic Area, this information may be considered personal information under applicable data protection laws. Specifically, the information we collect automatically may include information like your IP address, device type, cookie ID, browser-type, broad geographic location (e.g. country or city-level location) and other technical information. We may also collect information about how your device has interacted with our Website, including the pages accessed and links clicked. Collecting this information enables us to better understand the visitors who come to our Website, where they come from, and what content on our Website is of interest to them. We use this information for our internal analytics purposes and to improve the quality, relevance and experience of our Website for our visitors. Some of this information may be collected using cookies and similar tracking technology, including web beacons.

Information that we obtain from third party sources

• In order to comply with various regulations, or to conduct background checks in accordance with our internal requirements (where permissible and in accordance with applicable law), sometimes we may receive personal information about you from third party sources such as credit check databases, politically exposed persons databases, government denied parties, sanctions and watch lists, your employer, other parties in the real estate sector such as real estate agents, purchasers, vendors, borrowers, lenders, architects, engineers, surveyors, developers, landlords, tenants and financial institutions, as well as online sources databases and public registries. We will only obtain this information where we have checked that these third parties either have your consent or are otherwise legally permitted or required to disclose your personal information to us. The types of information we collect from third parties include, for example, information about whether you have been subject to any particular regulatory action or legal proceedings. We use the information we receive to maintain and improve the accuracy of the records we hold about you and assess any risks arising from any relationship or prospective relationship with you and/or your organisation.

Sensitive personal information

• Some of the information you provide or that we obtain from third-party sources (where permitted by, and in accordance with, applicable law) in connection with conducting due diligence on you or your organisation may be sensitive, such as any criminal convictions you have received or details of your political activities or religious affiliations (e.g. in the context of establishing whether you are a politically exposed person). We need this information for the purposes of conducting "know your counterparty" checks and to otherwise assess risk in accordance with applicable law in the context of engaging with you/your organisation as a prospective customer or supplier.

You may also provide us with information about a health condition to facilitate us making adjustments to ensure accessibility to premises and/or events.

How do we use your personal information?

We use your personal information for the following purposes (or otherwise described at the point of collection):

• to improve our Website(s) and our products and services;

• for due diligence purposes, in accordance with applicable law, to assess financial, reputational, credit or insurance risks arising from any relationship or prospective relationship with you/your organisation and/or to carry out any necessary anti-money laundering checks;

• to provide you/your organisation with information or products and services that you have requested and deal with invoicing and payment;

• to send you service-related communications, to deal with communications you send us and request feedback;

• to facilitate your participation in events or competitions for which you have registered/which you have entered;

• to ensure that the content, services and advertising that we offer are tailored to your needs and interests (or those of your organisation) and for business development purposes;

• to contact you directly or via our agents by mail, telephone, fax, email, SMS or other electronic messaging service with offers of goods and services or information that may be of interest to you (including information about other organisations' goods and services). If you do not wish to receive marketing information from us, please indicate this if requested on the registration or contact form or contact us.

Legal basis for processing personal information

Under European Union data protection law, our legal basis for collecting and using the personal information described above will depend on the personal information concerned and the specific context in which we collect it.

However, we will normally collect personal information from you only (i) where we need the personal information to perform a contract with you, (ii) where the processing is in our legitimate interests and not overridden by your rights, or (iii) where we have your consent to do so. In some cases, we may also have a legal obligation to collect personal information from you or may otherwise need the personal information to protect your vital interests or those of another person.

Where we process your sensitive personal information, we do so: (i) in the context of know-your-counterparty checks as required by applicable law; (ii) on the basis that the processing is necessary for reasons of substantial public interest; (iii) on the basis of your explicit consent; or (iv) to establish, exercise or defend legal claims.

You can choose not to provide personal information to us. However, unless otherwise indicated, the information that we request is necessary for the purposes of entering into and performing a contract with you or your organisation and/or providing services to you or your organisation and failure to provide it will impede the contracting process and/or the provision of the relevant services.

If we collect and use your personal information in reliance on our legitimate interests (or those of any third party), these interests will normally be: to provide our services to you, respond to your queries, improve our Website(s), undertake marketing, or for the purposes of detecting or preventing illegal activities.

Given the business-to-business context in which we undertake the processing of your personal information, and the safeguards that we take to protect your personal information (including as outlined under the How do we protect your information heading below), our legitimate interests are not outweighed by any prejudice to your individual rights and freedoms. We may have other legitimate interests and, if appropriate, we will make clear to you at the relevant time what those legitimate interests are.

If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us using the contact details provided under the How to contact us heading below.

How do we protect your information?

We use appropriate technical and organisational measures to protect the personal information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information. We take care to allow access to personal information only to those who require such access to perform their tasks and duties, and to third parties who provide services to us or otherwise have a legitimate purpose for accessing it (see under the Who do we share your personal information with? heading above). Whenever we permit a third party to access personal information, we will implement appropriate measures to ensure the information is used in a manner consistent with this Privacy Notice and that the security and confidentiality of the information is maintained.

Data retention

We retain personal information we collect from you where we have an ongoing legitimate business need to do so. If you are a client or vendor (or a representative of a client or vendor) then the information will be retained for a period of time to allow us to provide our services, to comply with applicable legal, tax or accounting requirements and, if necessary, for the establishment, exercise or defence of legal claims.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

Your data protection rights

If European data protection laws apply, you have the following rights:

• If you wish to access, correct, update or request deletion of your personal information, you can do so at any time by contacting us using the contact details provided under the How to contact us heading below.

• In addition, you can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information. Again, you can exercise these rights by contacting us using the contact details provided under the How to contact us heading below.

• You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you or email us at I info@espleys.co.uk To opt-out of other forms of marketing (such as postal marketing or telemarketing), then please contact us using the contact details provided under the How to contact us heading below.

• Similarly, if we have collected and process your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.

How to contact us

If you have received an e-mail or e-mails from ISE Estates Ltd and or ISE Trading / ISE Business Park Ltd that you no longer wish to receive, please contact us at info@espleys.co.uk. If you otherwise have any questions or concerns about our use of your personal information, please contact us.